A Year at Moray Reach Out: Digital Marketing Officer

Oct 6, 2017

I can’t believe it’s been a whole year since I started at Moray Reach Out! This year has gone by so quickly and I feel that we have all done so much!

I first encountered Moray Reach Out listed on the St Andrews job centre resource and after reading the description applied through ScotGrad. After researching the company and speaking with Shona, I was very excited at the opportunity of joining the team.

Coming in as a recent graduate I had no idea what to expect, but Moray Reach Out continues to surprise me everyday with how diverse, open and vibrant the company is!

I started my journey with the project of creating a Marketing Strategy Plan, that would lay out our where we were and where we wanted to go. Once this report was finished it was time to put all of this into action!

Over the next months we worked on the re-design of the website, and establishing this very blog to share all of the amazing stories that Moray Reach Out holds! New flyers were designed and printed, an e-newsletter was sent out every month and our Facebook pages were established and updated!

Marketing for such a diverse range of businesses and interests has been an amazing challenge, but it hasn’t stopped there. The team are always looking for new and greater opportunities to benefit trainees. For instance, I was lucky enough to be able to speak about MRO’s Your Choice Programme at a few different forums. This programme offers opportunities to those who have experienced a period of poor mental health and want to gain more confidence through working at one of our social enterprises.

I am so grateful to have been able to be involved in so many different projects over my year here and I have learned so much from staff members, volunteers and trainees! It has been so much fun to get to know everyone and show the amazing work we do to a greater audience!

Looking to the future, we hope to continue our push for a rebrand to help make each Moray Reach Out business more recognisable and connected! I am also looking forward to working with students from Moray College on some promotional videos for our businesses – watch this space!

Overall I couldn’t have wished for a better company to join! I want to thank all staff, volunteers, trainees and board members for welcoming me into Moray Reach Out. I want to especially thank Shona for teaching me so much over the past year!